Seeking an experienced Senior Media Planning Manager to join their team in the UAE. The ideal candidate will have a deep understanding of media planning, buying strategies, and market insights. Candidates will be responsible for developing innovative, data-driven media plans that align with clients marketing objectives.

Key Responsibilities:

• Media Strategy & Planning:
• Develop and execute strategic media plans across multiple channels (digital, TV, OOH, print, radio, etc.).
• Analyze audience insights and market trends to optimize media planning strategies.
• Work closely with clients to understand their goals and deliver effective media solutions.
• Campaign Execution & Optimization:
• Oversee media buying, negotiations, and execution across platforms.
• Monitor campaign performance, analyze KPIs, and provide optimization recommendations.
• Ensure media plans are delivered on time and within budget.
• Client & Stakeholder Management:
• Act as a key point of contact for clients, providing expert advice on media strategies.
• Collaborate with creative, digital, and content teams to ensure cohesive campaign execution.
• Present media recommendations, reports, and insights to stakeholders.
• Team Leadership & Development:
• Lead and mentor junior media planners, fostering a culture of innovation and excellence.
• Stay updated on emerging media trends and technologies to drive competitive advantage.

Requirements:

• Experience: 7+ years in media planning in a media agency.
• Industry Knowledge: Strong understanding of the UAE media landscape and consumer behavior.
• Language: Must be fluent in Arabic and English.
• Tech-Savvy: Proficiency in media planning tools (e.g., Google Ads, Meta Business Suite, Nielsen, and other programmatic platforms).
• Analytical Skills: Ability to analyze data, trends, and campaign performance metrics.
• Negotiation & Communication: Strong skills in media buying, negotiations, and client presentations.