Job description

Job Role:  Digital Marketing Officer

Job Location: Doha, Qatar

• Execute all digital marketing, including SEO/SEM and display advertising campaigns for online channels including website, app, email and social media like Facebook, Instagram, Snapchat, Twitter and YouTube. 
• Devise, collect, edit and post content for various digital platforms including spa screens (social media – Websites – Screens – on ground live stories). 
• Report any errors or bugs in online content and continuously update online stock on website (In coordination with the Stock Keeper) 
• Maintain presence and personalize engagement with all fans and followers using BioskinSpa’s tone of voice 
• Provide help and advice to online customers, using BioskinSpa’s products or services on social media and websites. 
• Communicate courteously with customers via DM, live chat, telephone, and WhatsApp
• Liaising with colleagues and key spokespeople; answering enquiries from media, individuals and other organizations 
• Respond to enquiries and comments promptly and professionally at all times
• Monitoring social media channels and regularly reporting results 
• Identify customers’ needs and gaps and book appointments 
• Ensure appointments targets are achieved 
• Deliver a high standard of online customer service & maintain appropriate brand image • Update information for customers on system accurately and in timely manner • Establishes direct and indirect contact with customers and partners.

Reporting and Other Duties:

• Measure and report performance analysis of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Assist with preparing budgets and provide periodic progress reports for each project/campaign
• Use data from web tracking tools like google analytics to check effectiveness of campaigns
• Suggest new content or ways to engage social networks based on analysis of data to grow and reach targets
• Research competitors’ activity on social media and share with managers
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Collaborate with internal teams to create landing pages and optimize user experience
• Engage consumers to encourage sales from campaigns and provide feedback to department
• Keep accurate records of discussions or correspondence with customers
• Collaborating with internal departments to establish campaign objectives and complete tasks
• Assist with event activations occasionally
• Raise concerns or negative comments immediately to the MAR-COM Manager.
• Morning report of yesterday’s total set appointment and attendance results split by category.
• Afternoon report of tomorrow’s appointments split by category.
• Review stock situation report received from (the stock keeper) and report changes needed on weekly basis every Saturday.
• Review stock situation report received from (KSA) and report changes needed on weekly basis every Saturday.

To know more over the role and apply, kindly send us your updated resume to: [email protected]